Cultivating Tomorrow's Agriculture

Empowering farmers with cutting-edge technology and deep agricultural expertise to build more sustainable, profitable, and efficient farming operations

About Agri-Trak

At Agri-Trak, we’re transforming farms with data-driven tools designed by those who understand the industry. Founded by Jamie Sonneville, a 5th generation apple grower with a tech background, Agri-Trak was born out of a deep knowledge of the challenges farmers face. The team has decades of agriculture experience, helping us deliver practical, easy-to-use solutions that streamline farm operations, ensure labor compliance, 
and empower farmers to make informed decisions.

Our Mission

Our mission is to empower every farm with the tools and insights needed to thrive. By replacing outdated methods with intuitive digital solutions, we help farmers make smarter decisions, improve efficiency,
and grow with confidence.

Your Partners in Farming

Farmers First, Tech Forward

Jamie Sonneville

Chief Executive Officer

As a 5th generation apple farmer, Jamie leads the team with vast industry knowledge. She also has 15+ years of IT experience.

Victor Brown

Head of Sales

Sales leader with a proven track record of building high-performing teams, driving pipeline growth, and exceeding goals through advanced sales technology and strategic initiatives.

Kelly Erwin

Director of Customer Success

Kelly brings decades of knowledge and experience supporting software companies and helps run her family's garlic farm.

Nicolas Falco

Product Manager & QA

Nicolas is a seasoned product manager with a passion for innovation. He excels at translating complex business needs into user-centric product solutions.

Our Milestones in the Field

Tracking Progress, One Acre at a Time

97%

Satisfaction

12%

Revenue Growth

4K

Employees Tracked

30+

Produce Types

10K+

Acres Being Tracked

97%

Satisfaction

4K

Employees Tracked

100%

Revenue Growth

30+

Produce Types

10K+

Acres Being Tracked

Our Trusted Advisors

Guiding the Future of Farming

William Abdo

Jennifer Rivera

Kaye Stone

Mike D’Eredita

Eric Krohn

Kelly Roark

Jason Hill

FAQs

Frequently Asked Questions

What is Agri-Trak?

Agri-Trak is an innovative FarmOps data tracking solution designed for the small farms that grow 90% of the US food supply. Our field-accessible smart-farm platform gives farm teams a seamless tool for tracking labor, crop yield and cost centers in real-time, enabling better informed business decisions. The 1.6MM farms in our target market largely employ manual tracking, giving little transparency into this massive segment of the food supply chain. Agri-Trak will help increase this transparency by introducing new data into the agriculture ecosystem.

What makes Agri-Trak special?

Agri-Trak was built for farmers by farmers. We know the unique challenges within small farm operations that grow specialty crops like Apple, Cherries, Peaches, Nuts and Berries--produce that to date has not done well with machine or drone-enabled monitoring or harvesting operations.

Instead, Agri-Trak deploys simple field-accessible tools and apps that give farmers actionable insights to optimize yield, productivity, and profitability so farmers can spend more time doing what they love: farming.

Who is Agri-Trak for?

Agri-Trak is designed for the next-generation farmer looking to digitize their operations. Of the 1.9M farms in the US, 89% are considered small family farms. 84% of these farms are still using pen and paper to manage operations.

What is our mission?

Agri-Trak’s mission is to help save family farms and preserve biodiversity in the US food supply chain. Our cloud-based tools help farmers make more informed decisions around labor and crop allocations, better predict production volume, reduce food waste and increase profits. The 1.6M small family farms in the US need an affordable, easy, field-accessible data tracking platform like Agri-Trak to help them survive and thrive for future generations.

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Our Team

Farmers First, Tech Forward

Jamie Sonneville

Chief Executive Officer

As a 5th generation apple farmer, Jamie leads the team with vast industry knowledge. She also has 15+ years of IT experience.

Victor Brown

Head of Sales

Sales leader with a proven track record of building high-performing teams, driving pipeline growth, and exceeding goals through advanced sales technology and strategic initiatives.

Kelly Erwin

Director of Customer Success

Kelly brings decades of knowledge and experience supporting software companies and helps run her family's garlic farm.

Nicolas Falco

Product Manager & QA

Nicolas is a seasoned product manager with a passion for innovation. He excels at translating complex business needs into user-centric product solutions.